Datatron: Market Research and Bank Service Quality Mystery Shops

Customer Login

TheLatestPitch

I Like the Way You Switch...Bank Accounts, That is

Spring has arrived and is well under way, lending itself not only to warmer weather but also to the idea of fresh starts and new beginnings. For consumers, now is as good a time as any to review their banking provider and assess whether the service they’ve been receiving for 20 years, five years, or six months is still meeting their lifelong expectations and daily needs. Of course, for those who aren’t satisfied with their banking provider, there are plenty of local and national competitors from which to choose - appearing on every other street corner and exposing their services on televisions and radios, in newspapers and magazines, and through any other available media outlet; finding the time within non-stop schedules to switch accounts, however, is a less convenient task. (read more....)

ABA Bank Marketing Magazine, December 2006

"Creating a powerful experience in 10 steps" (click here to read full article.)

Lead your market . . .
with quality, actionable solutions and innovative ideas.

Mystery Shopping, Bank, Banking, Financial Industry, Financial Services, Scorecards, Service Quality, Competitive Research, Treasury Management, Monitoring, Checking, Savings, Money Market, IRAs, CDs, Financial Reports, Sweeps, Loans, Business Products, Banking Products, Fees, Products, Price, Features, The Analyzer, Market Research, DataTrends, The Latest Pitch, Market Rates Insight, BANKTEAM, MRI, Marketing, Shop, Commercial, Wealth Management, Private Banking, Datatron, Publications, Information

Staying at the forefront of the fast-paced financial industry takes more than gimmicks or flashy tricks. Today’s financial leaders know their markets. They know their competitors. They know their customers. They know their business. They use Datatron.

Since 1986, Datatron has been the source for information, intelligence and insight to the financial industry. Over 1,000 clients utilize our services to learn more about the market, their competition and even themselves. Datatron provides in-depth competitive intelligence, sales and service quality evaluations, mystery shopping programs and updates on financial market trends.

Not a “yes” company - Datatron tells you what you MUST hear – not what you want to hear. Then, we work with you to develop solutions and discover a world of opportunities that your competitors are missing.

As your partner, Datatron's solution-driven approach to Financial Market Research will offer you ways to increase profitability, achieve unprecedented levels of customer loyalty, and build a dynamic sales and service organization.

Our expertise in Mystery Shopping and Competitive Intelligence gathering allows Banks and Financial Institutions to stay ahead of the compettition.

Competitive Research Studies

Sales & Service Quality Programs